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Localization Insights

gamer

June 6 , 2020 | 4 min

3 Obstacles Chinese Gaming Companies Face When Going Global

Ann Chen With a little strategizing and the right localization team, Chinese gaming companies can turn their problems into profits.

Localization Insights

gaming localization covid

May 10 , 2021 | 5 min

The Gaming Localization Boom: What Role Did COVID-19 Play?

Ann Chen In a lot of ways, Covid-19 was a boon for gamers and video game developers, including localization professionals. However, the huge increases in gameplay and sales also increased the ever-present challenges of...

Localization Leaders

Debora Cohen localization leader appsflyer

May 13 , 2021 | 7 min

Localization Leaders: Meet Debora Cohen

Corinne Sharabi Meet Debora Cohen, Head of Localization for the Marketing Department at AppsFlyer, the global attribution leader. With a fascinating multicultural background, localization was a natural career move for the Spanish native. We...

words with deep meanings

Everything Translation January 6 , 2020 | 2 min

Words with Deep Meaning

In translation you often encounter unusual words with oblique meanings that are very difficult to translate – here are five examples. Read More

Everything Translation

January 4 , 2020 | 2 min

The Translator Skills That Every Translator Must Possess

Liraz Postan The translation is work that I love, but I’m also conscious of the fact that just because you love something does not mean you will be good at it.

Everything Translation

pros and cons of cats - computer aided translations

January 4 , 2020 | 2 min

Pros & Cons of CATs - Computer Aided Translations

Liraz Postan Computer-Aided Translation (CAT) tools are no longer strange or undesirable

Everything Translation

January 3 , 2020 | 3 min

Resources Involved in the Business of Translation

Liraz Postan If you’re not a regular translation client, then you can’t be expected to understand the names and terms used in the translation industry.

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Everything Translation

Slang Jargon and self imposed barriers in translation and localization

January 2 , 2020 | 2 min

Self-Imposed Barriers: Jargon, Slang, and Translation

Liraz Postan One side-effect of being a translation professional in the modern world is a hyper-awareness of language and how it’s used, in both the specific and the abstract.

Everything Translation

mother tongue translations

January 2 , 2020 | 2 min

Should Translators Work Exclusively into Their Mother Tongue?

Liraz Postan This is a very important question and one that’s discussed a lot in our industry.

Everything Translation

the skopos theory in translation

January 2 , 2020 | 3 min

The Skopos Theory - Is the Source Text Sacred in Translation?

Liraz Postan I often encounter people who engage me in conversation about translation work, and they are usually fairly surprised to learn how complex the work is.

Everything Translation

The Use of Punctuation Marks in Today’s Communications

January 1 , 2020 | 3 min

The Use of Punctuation Marks in Today’s Communications

Liraz Postan In this post we’ll take a look at the way in which today’s written forms of communication are altering the meaning of punctuation signs.

Everything Translation

what is jargon

January 1 , 2020 | 3 min

Usage of Jargon: When to Avoid It

Liraz Postan Jargon is powerful stuff – but it's a double-edged sword. It can make language more efficient, but in turn, it also makes it less accessible. You have to know how to use...

Everything Translation

Funny Translations from Foreign Curse Words and Insults

November 7 , 2019 | 4 min

Funny Translations from Foreign Curse Words and Insults

Liraz Postan When you have to translate swear words from other languages, many times something gets lost in the process.

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