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5 Things to Consider Before You Enter the German Market
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Most Popular
Chinese Market
June 6 , 2020 | 4 min
3 Obstacles Chinese Gaming Companies Face When Going Global
Ann Chen
With a little strategizing and the right localization team, Chinese gaming companies can turn their problems into profits.
Industry Trends
May 10 , 2021 | 5 min
The Gaming Localization Boom: What Role Did COVID-19 Play?
Ann Chen
In a lot of ways, Covid-19 was a boon for gamers and video game developers, including localization professionals. However, the huge increases in gameplay and sales also increased the ever-present challenges of...
Localization Leaders
May 13 , 2021 | 7 min
Localization Leaders: Meet Debora Cohen
Shira Pik-Nathan
Meet Debora Cohen, Head of Localization for the Marketing Department at AppsFlyer, the global attribution leader. With a fascinating multicultural background, localization was a natural career move for the Spanish native. We...
Multi-market Spotlight
June 30 , 2022 | 5 min
5 Things to Consider Before You Enter the German Market
Guy Kaimowitz
As Europe's largest e-commerce market with a population of 84 million people, it’s no question that localizing for the German market is a smart business move. Germany has long been a star...
Everything Translation
June 23 , 2022 | 5 min
Best Practices for Translating Legal Documents
Ira Kay
When it comes to translating legal documents, there’s more to it than simply taking a document from one source language into another. Legal documents such as contracts, corporate or government proposals, birth...
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Localization Insights
June 20 , 2022 | 1 min
Webinar: Localizing Your Voice-over for a Global Audience
Matt Strach
Localizing text will always be essential, but our digital world demands that brands make authentic connections with voice and video as well. In this webinar, you'll learn the ins-and-outs of voice localization...
Everything Translation
June 19 , 2022 | 5 min
10 Things to Consider Before You Hire a Voice-over Service
Matt Strach
A voice-over is a narration by an unseen voice talent, used for diverse multimedia and voice-enabled applications like videos, virtual assistants, websites, and more. Voice-overs can be used to introduce or fully-narrate...
Industry Trends
June 7 , 2022 | 6 min
What is eLearning Localization and Why Does it Matter?
Ishay Givon
The 21st century has seen a vast shift in the way people communicate globally, which was further accelerated by COVID. Virtual, on-demand training videos, modules, and slideware have become even more important...
Chinese Market
June 2 , 2022 | 6 min
Eight Reasons Why Foreign Companies Fail in China
Ann Chen
With the largest population in the world and a booming spending power, it’s clear why China is a tempting market for any company. China's middle class expanded from 3.1% of the population...
Industry Trends
May 30 , 2022 | 6 min
Localization Strategies for International Streaming Success
Mike Hayhurst
With the explosion of streaming content services in recent years, new movies and TV series can be premiered and viewed in multiple countries at the same time. For example, Netflix has over...
Localization Leaders
May 26 , 2022 | 6 min
Localization Leaders: Meet Fiverr's Valeria Balitsky
Corinne Sharabi
This month, we sat down with Valeria Balitsky, Head of Localization at Fiverr. Fiverr is an online marketplace that provides talents all over the world with a place to offer and share...
Industry Trends
May 19 , 2022 | 6 min
10 Best Practices for Game Localization
Guy Kaimowitz
As of early 2022, the worldwide gaming industry was worth well over $300 billion dollars with 2.9 billion active players. The Asia Pacific market alone was worth $72.2 billion. If you want your...
Everything Translation
May 9 , 2022 | 4 min
What is Automatic Translation? Is it Right for Your Localization Projects?
Corinne Sharabi
Robots replacing humans is a hot topic these days, and translation was one of the forerunners in this machine versus human contest. The aim of any automation is to save time by...
Localization Insights
April 18 , 2022 | 5 min
A Step-by-Step Guide to Creating a Successful Localization Strategy
Matt Strach
Successful localization of content ensures that it is relevant to your target audience, creating trust, engagement, and ultimately business success. Get it wrong and you disengage or, worse, offend your potential market....
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