2026 International Holiday
Calendar for Global Brands

• January 1: New Year’s Day (Global) 

• Beyond January 1st Not every culture celebrates the new year on January 1st 
  Learn more  

• January 4: World Braille Day (Global)  

• January 6: Epiphany (Three Kings’ Day) (Christian holiday)  

• January 14: Orthodox New Year (Religious holiday, Eastern Europe) 

• January 19:  Martin Luther King Jr. Day (United States)  

• January 21: International Hug Day (Global)   

• Professional Translation vs. ChatGPT: What’s the difference? Learn more 

• January 24: International Day of Education (Global)  

• January 26: Australia Day (Australia)  

• January 27: International Holocaust Remembrance Day (Global)

February is Black History Month in the United States and Canada 

• Have stakeholders in APAC? 
  Prepare your business for the Lunar New Year in China, South Korea, Vietnam, Singapore, and more Get tips 

• February 2: Groundhog Day (United States), Setsubun Festival (Japan) 

• Promo Time: Offer promotions to US audiences during the President’s Day long weekend. 

• February 6: Waitangi Day (New Zealand)  

• Fun Fact: The 2025 Super Bowl reached a record-breaking 127.7 million viewers. 

• February 8: NFL Super Bowl (United States) 

• February 9: World Pizza Day (Global) 
• February 11: International Day of Women and Girls in Science (Global)  

• International Love Songs
  Celebrate Valentine’s Day with our playlist of romantic songs from around the world
  Start listening 

• February 13: Rio Carnival starts (Brazil) 

• February 14: Valentine’s Day (Global)  

• February 15: Yokote Kamakura Festival (Japan)  

• February 16:  Presidents’ Day (United States), Family Day (Canada)  

• February 17: Lunar New Year (China, South Korea, Vietnam, Singapore, and more), Ramadan begins (Islamic holiday), Mardi Gras (Christian holiday) 

• February 18: Ash Wednesday (Christian holiday) 

• February 21: International Mother Language Day (Global), Rio Carnival ends (Brazil) 

• Brazilian Portuguese vs. European Portuguese
  What are the differences?
  Discover more 

• February 27: Dominican Independence Day (Dominican Republic)   

• March 1: St. David’s Day (Wales)  

• March 2: Purim (Jewish Holiday)  

• March 3: Hinamatsuri (Japan), World Wildlife Day (Global), Chinese Lantern Festival (China) 

• March 4:  Holi (Hindu holiday) 

• Learn how Giulia Tarditi championed localization at Revolut Read more 

• March 8: International Women’s Day (Global), Daylight Savings starts (USA) 

• March14: Pi Day (Mathematical holiday), White Day (Japan, South Korea, Taiwan),  

• March 15: Red Nose Day (UK), Consumer’s Day (Brazil)  

• March 17: St. Patrick’s Day (Irish and Christian holiday)  

• It’s your lucky day! Get tips from Booking.com’s Language AI Strategy Lead Learn more 

• March 19: Ramadan ends (Islamic holiday) 

• March 20: Persian New Year (Nowruz) (Iran), International Day of Happiness (Global), Start of Spring (Northern Hemisphere)   

• March 21: World Poetry Day (Global)  

• Discover the power of storytelling from a veteran product marketer Play podcast 

• March 25: Greek Independence Day (Greece), Waffle Day (Sweden, Norway, Denmark)  

• March 27: Hanami (Japan) From the end of March to early May, cherry trees bloom all over Japan.    

• March 30: Mother’s Day (UK) 

• April 1: April Fools’ Day (Global), Passover starts (Jewish holiday) 

• April 3: Good Friday (Christian holiday) 

• April 4: Qingming Festival (China)  

• April 5: Easter Sunday (Christian holiday) 

• April 6: Easter Monday (Christian holiday) 

• Promo Time: Offer promotions in Japan for the upcoming Golden Week starting April 29th, Japan’s longest vacation period. 

• April 9: Passover ends (Jewish holiday) 

• April 13: Thai New Year (Songkran) (Thailand) 

• April 14: Holocaust Remembrance Day (Israel) 

• Celebrate Earth Day with eco-friendly innovations from different countries Read more 

• April 21: Memorial Day (Israel), Tiradentes Day (Brazil) 

• April 22: Earth Day (Global), Independence Day (Israel) 

• April 23: St. George’s Day (UK) 

• April 25: Anzac Remembrance Day (Australia, New Zealand), Festa della Liberazione (Italy) 

• April 27: Koningsdag (King’s Day) (Netherlands), World Design Day (Global)  

• April 29: Golden Week starts (Japan)  

Look out for Eurovision in May 

• May 1: International Labour Day (Global)  

• Localization Jedis
  Celebrate Star Wars Day with tips from Master Yoda and the Star Wars’ localization story. Read more 

• May 4: Star Wars Day (Global), Early May Bank Holiday (UK) 

• May 5: Cinco de Mayo (Mexico), Liberation Day (Netherlands), Golden Week ends (Japan)  

• Promo Time: Get your promo code ready for Memorial Day in the United States. 

• May 8: Parent’s Day (South Korea) 

• May 9: Europe Day (Europe) 

• May 10: Mother’s Day (United States, Canada, Australia + more)  

• May 15: International Day of Families (Global)    

• May 16: National Bike to Work Day (United States)  

• May 17: Vyshyvanka Day (Ukraine)  

• May 18: Victoria Day (Canada), International Museum Day (Global)  

• May 21: Shavuot (Jewish holiday)   

• May 25: Memorial Day (United States), Africa Day (Africa), Kyiv Day (Ukraine), Spring Bank Holiday (UK) 

• May 27: Eid al-Adha begins (Islamic holiday) 

• May 29: Eid al-Adha ends (Islamic holiday) 

June is Pride Month 

• June 2: Festa della Repubblica (Italy) 

• June 4: Global Running Day (Global) 

• June 6: National Day of Sweden (Sweden)  

• June 10: Portugal Day (Portugal)  

• Australians typically increase spending in June before the end of the fiscal year. 

• June 14: National Flag Day (United States) 

• Promo Time: Prepare July promos for Canada Day and the Fourth of July 

• June 19: Juneteenth (United States), Dragon Boat Festival (China) 

• June 20: Take Your Dog to Work Day (Global) 

• June 21: Father’s Day (United States), Summer Solstice (Northern Hemisphere), National Indigenous Peoples Day (Canada)  

• Wondering which LLM is best for translation? Find out 

• June 30: End of Fiscal Year (Australia) 

• July 1: Canada Day (Canada)  

• Fun Fact: More countries celebrate Independence Day in July than any other month. Learn more 

• July 4: Independence Day (United States) 

• July 5: Tour de France starts (France), Independence Day (Venezuela)  

• July 7: World Chocolate Day (Global)  

• July 8: National Video Game Day (United States)    

• July 9: Independence Day (Argentina)   

• July 10: Independence Day (Bahamas)  

• July 14: Bastille Day (France)  

• Learn how to translate your eCommerce site before the global shopping season kicks off. Read the guide 

• July 17: World Emoji Day (Global)  

• July 20: Independence Day (Colombia)   

• July 21: Independence Day (Belgium)  

• July 28: Fiestas Patrias (Peru)  

• July 30: International Day of Friendship (Global) 

• August 1: Swiss National Day (Switzerland)  

• August 2: International Beer Day (Global)   

• August 3: Civic Holiday (Canada) 

• August 4: Commerce Day (Iceland) 

eCommerce sites in India offer promotions the week leading up to Independence Day. 

• August 8: International Cat Day (Global) 

• August 9: National Day (Singapore), Father’s Day (Brazil), National Book Lovers Day (United States)  

• Prepare for increased sales in China leading up to the Qixi Festival on August 29th. 

• August 15: Assumption of Mary (Christian holiday), Independence Day (India)  

• August 16: National Tell a Joke Day (United States)   

• August 17: Independence Day (Indonesia)   

• August 19: Qixi Festival (Valentine’s Day) (China)  

• Traveling abroad this month? Pay attention to cultural nuances. 

• August 24: Independence Day (Ukraine)  

• August 25: National Heroes’ Day (Philippines) 

• August 26: International Dog Day (Global)  

• August 31: Independence Day (Malaysia), Summer Bank Holiday (UK) 

• September 2: Independence Day (Vietnam)  

• Want to boost conversions by 230% this holiday shopping season? Learn more 

• September 6: Father’s Day (Australia)  

• September 7: Independence Day (Brazil), Labor Day (United States and Canada)    

• September 11: Patriot Day (9/11 Memorial) (United States) , Rosh Hashanah starts (Jewish New Year) 

• September 13: Rosh Hashanah ends (Jewish New Year) 

• September 14: Ganesh Chaturthi (Hindu festival) 

• September 15: Respect for the Aged Day (Japan)   

• September 16: Mexican Independence Day (Mexico)  

• “With ChatGPT, consumers are now no longer searching. They’re asking.” – Evan Kramer 

• September 19: Oktoberfest starts (Germany) 

• September 20: Yom Kippur (Jewish holiday) 

• September 21: International Day of Peace (Global)  

• September 22: Autumn Equinox (Northern Hemisphere) 

• September 25: Sukkot starts (Jewish holiday), Chuseok starts (South Korea), Mid-Autumn Festival (China) 

• September 27: World Tourism Day (Global)  

• September 29: World Heart Day (Global)  

• September 30: International Translation Day (Global)  

October is Breast Cancer Awareness Month and Black History Month (UK and Ireland) 

• October 1: National Day (China), International Coffee Day (Global), Defender’s Day (Ukraine)  

• October 2: Sukkot ends (Jewish holiday) 

• October 4: World Animal Day (Global) 

• October 5: World Teachers’ Day (Global), Oktoberfest ends (Germany)   

• October 10: World Mental Health Day  

• October 12: Thanksgiving (Canada), Dia de la Hispanidad (Spain’s National Day), Indigenous Peoples’ Day (United States) 

• Economic activity in India tends to peak around Diwali, the country’s largest festival. 

• Never translate your SEO keywords across different markets. Find out why 

• October 27: Labour Day (New Zealand)  

• October 31: Halloween (United States) 

• November 1: All Saints’ Day (Christian holiday), Daylight Savings Time Ends (United State 

• November 2: Día de los Muertos (Mexico),  

• November 3: Culture Day (Japan)  

• Promo Time: Go big with Singles’ Day (11/11) promos for Eastern markets. 

• November 8: Diwali (Hindu Holiday) 

• Promo Time: Gear up for sales in Mexico during El Buen Fin. 

• November 11: Veterans Day (United States), Singles’ Day (China)  

• November 13: World Kindness Day (Global), El Buen Fin starts (Mexico) 

• November 15: Brazil Republic Day (Brazil), El Buen Fin ends (Mexico) 

• November 18: National Entrepreneurs Day (United States)   

• November 20: Mexico Revolution Day (Mexico) 

• November 23: Labour Thanksgiving Day (Japan)   

• November 24: El Buen Fin ends (Mexico)  

• November 26: Thanksgiving Day (USA)  

• November 27: Black Friday (Global)  

• November 28: Small Business Saturday (United States) 

• November 30: Cyber Monday 

• December 3: International Day of Persons with Disabilities (Global)  

• December 4: Hanukkah starts (Jewish holiday), National Cookie Day (United States)  

• December 5: Sinterklaas (Netherlands)  

• December 6: Constitution Day (Spain)  

• December 8: Feast of the Immaculate Conception (Christian holiday)  

• Want to launch your product in new markets? Read our guide  

• Shoppers in Commonwealth Nations like the UK, Canada and Australia spend big on Boxing Day. 

• December 12: Hanukkah ends (Jewish holiday) 

• December 21: Winter Solstice (Northern Hemisphere)  

• December 24: Christmas Eve (Christian holiday)  

• December 25: Christmas Day (Christian holiday)  

• December 26: Boxing Day (Shopping holiday) (UK + Commonwealth nations), Kwanzaa (Cultural holiday)  

• December 31: New Year’s Eve (Global)