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7 mistakes to Avoid When Translating eCommerce Websites
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Product Updates BLEND has acquired GM Voices June 15 , 2021 | 6 min

Big news: BLEND has acquired GM Voices!

Yair Tal Atlanta-based GM Voices, founded in 1985, is a global leader in professional voice-over solutions for all voice-enabled technologies, applications, and markets. We couldn’t be happier to welcome the talented GM Voices team...
Localization Leaders June 7 , 2021 | 6 min

Localization Leaders: Meet Renato Beninatto

Atara Braun This month, we spoke with Renato Beninatto, Chairman and Co-Founder of Nimdzi Insights, a market research and international consulting company that provides clients with the insights they need to succeed on a...
Chinese Market gamer June 6 , 2020 | 4 min

3 Obstacles Chinese Gaming Companies Face When Going Global

Ann Chen With a little strategizing and the right localization team, Chinese gaming companies can turn their problems into profits.
Industry Trends gaming localization covid May 10 , 2021 | 5 min

The Gaming Localization Boom: What Role Did COVID-19 Play?

Ann Chen In a lot of ways, Covid-19 was a boon for gamers and video game developers, including localization professionals. However, the huge increases in gameplay and sales also increased the ever-present challenges of...
Everything Translation 7 mistakes to Avoid When Translating eCommerce Websites January 10 , 2022 | 4 min

7 mistakes to Avoid When Translating eCommerce Websites

Avital Abramzon Translating and localizing your eCommerce website is the key to engaging with international customers and turning browsers into shoppers. When potential customers feel comfortable with a website and can navigate their way...
Everything Translation what is technical translation October 19 , 2021 | 4 min

What is Technical Translation?

Shira Pik-Nathan Technical translation involves translating documents related to science, technology, or any other technically-packed subject. Therefore, it’s not a job that any run-of-the-mill translator can get done, as it’s only reserved for the...

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Everything Translation localization vs translation key differences October 4 , 2021 | 6 min

Localization Vs. Translation: Key Differences

Shira Pik-Nathan Though their end goal is essentially the same - to transform content to another language - translation and localization have a few key differences that set them apart. Also, while translation has...
Everything Translation how to choose the best translation company September 30 , 2021 | 5 min

How to Choose the Best Translation Company

Shira Pik-Nathan With the growing recognition of the importance of translation and localization, there are more translation companies out there than ever before, making it difficult to decide which to choose. When choosing a...
Everything Translation Brazilian Portuguese Vs. European Portuguese September 9 , 2021 | 7 min

Brazilian Portuguese Vs. European Portuguese Translation: What's the Difference?

Shira Pik-Nathan Portuguese is one of the most widely spoken and fastest-growing languages in the world.
Everything Translation why computers can't replace human translators August 3 , 2021 | 4 min

5 Reasons Why Computers Can't Replace Human Translators

Ira Kay Despite being considered a relatively "new and modern" phenomenon, machine translation has existed since the 1950s. Over the years, it has vastly improved, so much so that the translation industry is continuously...
Everything Translation why your company needs a translation style guide and glossary July 6 , 2021 | 3 min

Why Your Company Needs a Translation Style Guide & Glossary

Ira Kay If you’re new to or less familiar with the localization industry, it may come as a surprise to learn that a “correct” translation is far more subjective than you think. Five professional...
Everything Translation March 17 , 2021 | 4 min

BLEND, the latest brand offering from the creators of OneHourTranslation

Atara Braun The ‘glocal’ economy is thriving. Thousands of once economically independent communities are today embedded in and reap the benefits of a common global economy. International brands seeking to truly stand out globally,...
Everything Translation Multilingual Keywords Blog March 16 , 2021 | 4 min

The Expert Marketers Guide to Multi-market Expansion - Part II: Multilingual Keywords

Oli Graham The first marketing step necessary to create a global web presence in new and unfamiliar languages, that does require knowledge of your target market language, is keyword research. Simply translating the most...
Everything Translation expert marketing guide March 8 , 2021 | 4 min

The Expert Marketer’s Guide to Multi-market Expansion - Part I: Local CPC & DR

Oli Graham One of the biggest challenges that affiliate marketers and website owners face is the over-supply of English language content available online. For the most lucrative affiliate markets - business software, financial products,...
Everything Translation how to create a translation brief December 29 , 2020 | 6 min

Creating a Killer Translation Brief: 5 Pro Tips for Success

Shira Pik-Nathan To avoid time-consuming back and forth discussions with your translator and make both of your jobs easier, there’s one simple thing you can do – provide a good translation brief.

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