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Localization Insights November 20 , 2023 | 10 min

Importance of Localizing Internal Training for Employees

 Globalization has profoundly impacted every aspect of modern business by allowing companies to transcend borders. It has expanded the business landscape and allowed organizations to establish offices in multiple countries and even... Read More arrow-right
Localization Insights November 16 , 2023 | 1 min

Talking TMS with David from Phrase

Corinne Sharabi In our second episode of Talking TMS, we spoke to Phrase's Enterprise Solutions Architect, David McNamee. Phrase is an enterprise translation tool that fully automates workflows.
Localization Insights October 31 , 2023 | 9 min

Strategies for Collaborating with Local Social Media Influencers

Corinne Sharabi Entering new international markets can be both challenging and rewarding. Spreading a message to your target audience requires well-prepared marketing campaigns across multiple social media platforms, which can be difficult to establish...
Localization Insights October 16 , 2023 | 8 min

Why Voice-Overs are More Relevant Than Ever: Trend Report 

Corinne Sharabi The voice-over industry has been around for more than a century. Since the first radio broadcast back in 1906, the industry has evolved considerably and voice-over opportunities have never been in short...
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Localization Insights October 16 , 2023 | 7 min

5 Things to Consider Before You Enter the German Market

Adria Crangasu As Europe's largest e-commerce market with a population of 84 million people, it’s no question that localizing for the German market is a smart business move. Germany has long been a star...
Localization Insights October 16 , 2023 | 5 min

Localization in the Travel Industry: Best Strategies for Global Presence

Corinne Sharabi The travel industry is back and stronger than ever. Just a little over half a year into 2022, a real sense of optimism has returned to the tourism sector. According to the...
Localization Insights October 16 , 2023 | 7 min

The Biggest Barriers for Startups Entering the American Market

Adria Crangasu For many international startups, the American market is typically the natural first choice for expansion. Not only is the US the largest economy in the world, the country also represents the largest...
Localization Insights October 16 , 2023 | 10 min

Subtitles or Dubbing: Which Is a Better Choice for Your Video Content?

Corinne Sharabi Nowadays, it’s easier than ever to access international film and television. Streaming platforms have brought binge-worthy shows and movies into living rooms across the world. This roaring appetite for foreign language media...
Localization Insights October 2 , 2023 | 5 min

Breaking Barriers: How Chinese Companies Overcome Challenges When Going Global

Adria Crangasu The need for localization runs deep, often becoming relevant when you least expect it. Even the process of globalization itself takes on local flavors and is shaped by a company’s home culture....
Localization Insights October 2 , 2023 | 9 min

How to Make Your Podcasts and Videos More Accessible

Corinne Sharabi Online video content and podcasting have revolutionized the media and entertainment industry. In 2021, there were an estimated 850,000 active podcasts. As of 2022, the total number of podcasts stands at almost...
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