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Localization Insights October 16 , 2023 | 7 min

The Biggest Barriers for Startups Entering the American Market

For many international startups, the American market is typically the natural first choice for expansion. Not only is the US the largest economy in the world, the country also represents the largest... Read More

Localization Insights

October 16 , 2023 | 10 min

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Everything Translation

October 2 , 2023 | 6 min

Why Computers Can't Replace Human Translators

Adria Crangasu Despite being considered a relatively "new and modern" phenomenon, machine translation has existed since the 1950s. Over the years, it has vastly improved, so much so that the translation industry is continuously...

Podcasts & Videos

October 2 , 2023 | 1 min

Talking TMS with Khrystyna from Crowdin

Corinne Sharabi At BLEND, we understand the critical role that a Translation Management System (TMS) plays in the localization journey. For businesses seeking to expand their reach and engage with diverse audiences, a TMS...

Everything Translation

October 2 , 2023 | 5 min

Quality Assessment of Translations

Liraz Postan There are three steps involved in the translation process: translation, editing, and proofreading. Generally, there are three steps involved in the translation process, and these are translation, editing, and proofreading processes. We say generally...

Localization Insights

October 2 , 2023 | 5 min

Breaking Barriers: How Chinese Companies Overcome Challenges When Going Global

Adria Crangasu The need for localization runs deep, often becoming relevant when you least expect it. Even the process of globalization itself takes on local flavors and is shaped by a company’s home culture....

Localization Insights

October 2 , 2023 | 9 min

How to Make Your Podcasts and Videos More Accessible

Corinne Sharabi Online video content and podcasting have revolutionized the media and entertainment industry. In 2021, there were an estimated 850,000 active podcasts. As of 2022, the total number of podcasts stands at almost...

Everything Translation

September 26 , 2023 | 9 min

Marketing and Advertising Translation Techniques for International Companies

Corinne Sharabi Adverts come in many forms: from TV, movie, and radio to newspaper, magazine, website, and social media advertisements. If your brand or company is looking to expand internationally then you definitely need...

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The Biggest Barriers for Startups Entering the American Market

Subtitles or Dubbing: Which Is a Better Choice for Your Video Content?

The Future of the English Language