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Localization Leaders Localization Leaders August 7 , 2024 | 9 min

Localization Leaders: Meet Zendesk’s Ketty Tirrito

 In our latest Localization Leader interview, we were joined by Ketty Tirrito, Localization Manager at Zendesk. Zendesk is an award-winning customer service software that serves global businesses in over 28 languages. Join our... Read More arrow-right
Localization Insights July 17 , 2024 | 9 min

What is Brand Localization? Definition and Benefits  

Corinne Sharabi If you’re looking to resonate with international consumers and make a success of your business in global markets, you’ll need to think seriously about brand localization. The brand localization definition refers to...
Localization Insights July 17 , 2024 | 6 min

Localization Management Guide 

Corinne Sharabi In today’s global marketplace, businesses are no longer confined by geographical boundaries. Companies of all sizes are reaching out to international audiences, offering their products and services to diverse markets.  However, expanding...
Localization Insights July 16 , 2024 | 8 min

What is SEO Localization?  

Liraz Postan Looking to secure global search engine traffic? To help with your expansion efforts, you’ll need to familiarize yourself with SEO localization.  In short, SEO localization involves optimizing your website content for different...
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Localization Leaders July 2 , 2024 | 8 min

Localization Leaders: Meet Glovo’s Stefania Russo

Corinne Sharabi In our latest Localization Leader interview, we had the pleasure of speaking with Stefania Russo, Head of UX Content at Glovo. Glovo is a growing Spain-based delivery app serving customers in 25...
Localization Insights June 26 , 2024 | 8 min

Best Localization Tools in 2024

Corinne Sharabi Looking to broaden your customer base internationally? Before your business becomes the global enterprise of your dreams, you’ll need to find the right localization software and tools to get you there.
Localization Insights June 11 , 2024 | 6 min

Language Localization: The Complete Guide for Global Success

Corinne Sharabi Language localization is not just about speaking in a different tongue; it’s about connecting cultures and expanding your business's global influence. In this comprehensive guide, we'll break down the what, why, and...
Localization Insights June 10 , 2024 | 7 min

10 Best Practices for Game Localization

Corinne Sharabi According to Statista, the video games market was expected to reach revenues of more than $396.2 billion in 2023. By 2027, revenues are expected to soar beyond $533 billion.  
Localization Insights June 4 , 2024 | 7 min

Localization Project Manager's Complete Guide

Corinne Sharabi Localization project managers do much more than simply translate text. They need to understand the nuances of different cultures, including local idioms, legal considerations, and user preferences. This ensures that the localized...
Everything Translation May 21 , 2024 | 9 min

Best WordPress Translation Plugins

Adria Crangasu Are you keen to expand your customer base and penetrate new markets? If consumers in any of those markets speak another language, you’ll need to think about translating your website content. Using...
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