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Stranger Things subtitles meme

Localization Insights July 26 , 2022 | 2 min

How Stranger Things' Subtitles Went Viral

The use of words like "squelch" and "wetly" in the subtitles of Netflix's Stranger Things season 4 has caught the attention of viewers around the world – and rightly so. According to... Read More

Localization Insights

voice localization webinar

June 20 , 2022 | 6 min

Webinar: Localizing Your Voice-over for a Global Audience

Corinne Sharabi Localizing text will always be essential, but our digital world demands that brands make authentic connections with voice and video as well. In this webinar, you'll learn the ins-and-outs of voice localization...

Localization Insights

April 18 , 2022 | 9 min

A Step-by-Step Guide to Creating a Successful Localization Strategy

Corinne Sharabi Successful localization of content ensures that it is relevant to your target audience, creating trust, engagement, and ultimately business success. Get it wrong and you disengage or, worse, offend your potential market....

Localization Insights

April 12 , 2022 | 6 min

Localizing for the Brazilian Market

Corinne Sharabi With its huge size and population of over 200 million people, Brazil is one of Latin America's strongest economies. In fact, at the end of 2021, it had the largest market size...

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Localization Insights

valentine's ads

January 31 , 2022 | 4 min

How Valentine’s Day is Celebrated Around the World

Corinne Sharabi Usually celebrated on February 14, Valentine's Day is all about love, and flowers, cards, and gifts are often shared. The exact origins of this spring festival are lost in the mists of...

Localization Insights

BLEND year in review 2021

December 23 , 2021 | 3 min

Year in Review at BLEND

Corinne Sharabi This year was full of changes, and despite obstacles, not only did BLEND never slow down, we've grown and thrived. We rebranded, closed a Series B funding round, doubled in size, and...

Localization Insights

multilingual podcasts

December 20 , 2021 | 4 min

Best Practices for Producing Multilingual Podcasts

Corinne Sharabi The popularity of podcasts has increased exponentially in recent years. They have entered the world of global mainstream media in areas as diverse as business, education, culture, comedy, news, health, and more....

Localization Insights

slatorcon remote blend ceo ecommerce panel

May 19 , 2021 | 3 min

SlatorCon Remote 2021: Key Takeaways On Globalizing eCommerce

Corinne Sharabi Slator is a nexus for the language industry, offering critical conferences and articles for language professionals and their clients. This year, on May 13th, SlatorCon Remote was held, as the name suggests,...

Localization Insights

How to Choose the Right Chinese Dialect

March 31 , 2021 | 7 min

Chinese Translation & Localization: How to Choose the Right Chinese Dialect

Corinne Sharabi Translating Chinese and diving into Chinese localization can be a complex task. For those unfamiliar with the Chinese language, it is often unclear which Chinese dialect to translate into for your target...

Localization Insights

API-driven Translation Workflows

March 6 , 2021 | 4 min

BLEND's LocFromHome Talk: API-driven Translation Workflows

Corinne Sharabi BLEND’s top execs, Daniel Gray and Daniel Itliaander collaborated to deliver an inspiring lecture to their colleagues on the value of integrating API-based localization workflows. They presented at the most recent LocFromHome...

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