Localization Insights
Localization Insights

Big News: Welcoming Manpower Language Solutions to BLEND!

We are so excited to announce that BLEND has acquired Manpower Language Solutions! 

Since BLEND was first founded in 2008, we have become so much more than an online translation platform. With our advanced AI tech stack, global community of linguists, crowdsourcing and talent recruitment capabilities, dedicated localization team, and voice-over services, BLEND has become a true end-to-end localization and growth partner.

In 2021, we welcomed GM Voices to the BLEND family with our first-ever acquisition, adding more than 35 years of voice-over experience under our belt. In line with our continued commitment to removing cross-border barriers for global brands, I am proud to share that BLEND has now acquired Manpower Language Solutions (MLS), Israel’s leading localization provider since 1992.

For over 30 years, MLS has served the world’s biggest brands with translations, helping them to penetrate and grow their businesses in Israel. In addition, MLS supports various public sector entities and multinational corporations with translations and interpretation services in dozens of languages.

Why we’re the perfect BLEND

We see the growing interest of global brands in the Israeli market and the increasing demand for localization and translation among the Israeli government units, and we are happy to expand our offerings and enhance our “BLEND into Israel” division. 

MLS’s expertise in the Israeli market perfectly complements BLEND’s proficiency in serving global players from the United States, Asia, and Europe, ultimately providing greater potential value to both BLEND and MLS’s customer bases. By strengthening our talent and engineering teams, enhancing our localization workflows, and expanding our language capabilities, we can provide our clients with the edge they need to succeed in any locale. MLS’s clients will be able to take advantage of improved services too, with BLEND’s technological resources, knowledgeable team, and wider scope of services that include video and audio localization in over 120 languages. 

As with our first acquisition, it was important that we not only had a product fit, but a people fit too. MLS brings a long-lasting legacy as a professional localization boutique and a great pool of talents who have been working together for many years.  While we were getting to know each other, we were impressed by their enthusiasm and proficiency. Since BLEND and MLS are both Israeli companies, with our headquarters just 14 kilometers away from each other, the connection was instant and natural. 

Blending into Israel and beyond, together

To our valuable customers of both BLEND and Manpower Language Solutions, we want you to know that you are our top priority! Continuing to operate independently, we will provide the same level of service and attention to your ongoing projects as we always have.

Together we become a powerhouse of multimarket growth, providing translations, content creation, multilingual SEO, video and audio localization, AI voice services, interpretation, subtitling, transcription, and data enrichment.

If you have any questions or requests, I invite you to contact me personally via email at [email protected].

To stand out in a competitive global marketplace, you must first BLEND in. We’re here to make it happen. 

Talk to Our Team to Learn More

author post

Yair Tal

As BLEND’s CEO, Yair Tal brings extensive experience leading B2B‌ ‌and‌ ‌enterprise‌ ‌companies that provide global solutions.


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