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Localization Insights

gamer

June 6 , 2020 | 4 min

3 Obstacles Chinese Gaming Companies Face When Going Global

Ann Chen With a little strategizing and the right localization team, Chinese gaming companies can turn their problems into profits.

Localization Insights

gaming localization covid

May 10 , 2021 | 5 min

The Gaming Localization Boom: What Role Did COVID-19 Play?

Ann Chen In a lot of ways, Covid-19 was a boon for gamers and video game developers, including localization professionals. However, the huge increases in gameplay and sales also increased the ever-present challenges of...

Localization Leaders

Debora Cohen localization leader appsflyer

May 13 , 2021 | 7 min

Localization Leaders: Meet Debora Cohen

Shira Pik-Nathan Meet Debora Cohen, Head of Localization for the Marketing Department at AppsFlyer, the global attribution leader. With a fascinating multicultural background, localization was a natural career move for the Spanish native. We...

top 10 video games localization

Localization Insights July 10 , 2022 | 6 min

Top 10 Video Games with Localization

The international gaming industry is huge, with consumers from vastly diverse cultures enjoying many of the same games. According to a study released in March 2022, nearly 3.1 billion people were playing... Read More

Localization Insights

What is eLearning Localization blog

June 7 , 2022 | 6 min

What is eLearning Localization and Why Does it Matter?

Ishay Givon The 21st century has seen a vast shift in the way people communicate globally, which was further accelerated by COVID. Virtual, on-demand training videos, modules, and slideware have become even more important...

Localization Insights

Chinese Companies Going Global

March 16 , 2021 | 4 min

Breaking Barriers: How Chinese Companies Overcome Challenges When Going Global

Ishay Givon The need for localization runs deep, often becoming relevant when you least expect it. Even the process of globalization itself takes on local flavors and is shaped by a company’s home culture....

Everything Translation

App Store Optimization

November 17 , 2020 | 4 min

Why Localization is Critical for ASO

Ishay Givon People around the world are spending more and more time on their phones, and apps are becoming more popular as a result. How do you ensure your app can compete in this...

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